Looking for X Creator Connect?

Partner with creators on 𝕏

Find the right creators, pitch the partnership, and close the collab in one tool

creators in startup niche, 50k–500k followers
Bio: founderBio: startupFollowers: 50k–500kActive 7d
@noahkagan
Noah Kagan
Creator · AppSumo · 1M+ followers
Match
@sahilbloom
Sahil Bloom
Writer · Curiosity Chronicle
Match
@thejustinwelsh
Justin Welsh
Solopreneur · creator economy
Match

Trusted by brands and operators on 𝕏

@sweatystartup@danmartell@MarioNawfal@IAmAaronWill@Chain_GPT@Gabepluguez@craigbrockie@notthreadguy
+1k

Founders, agencies, and brand teams running creator partnerships on 𝕏

creators in startup niche, 50k–500k followers
Bio: founderBio: startupFollowers: 50k–500kActive 7d
@noahkagan
Noah Kagan
Creator · AppSumo · 1M+ followers
Match
@sahilbloom
Sahil Bloom
Writer · Curiosity Chronicle
Match
@thejustinwelsh
Justin Welsh
Solopreneur · creator economy
Match

Sourcing

Source partners from 600M+ X profiles

Filter by bio keyword, follower count, and recent activity. Get every matching creator on X. Included in every Inbox plan

Audience overlap, @yourbrand
Indie hackers
78%
SaaS founders
64%
Designers
42%
Marketers
31%
Engineers
22%
Showing 12 creators with 5k–50k followers and > 60% overlap

Niche over follower count

Find the creators with real authority in your space

Filter by bio, audience overlap, and engagement. Skip the 1% and find the micro-creators who actually reply

Partnership shortlists
+ New list
Q3 dream collabs
100k+ followersTier 1
24
creators
Niche micro-creators, startup
5k–50kBio: founder
186
creators
Replied, follow up
HotNegotiating
42
creators
Competitor sponsors
@scrapedAlready paid
91
creators

Pipeline

Run your partnership pipeline in one place

Save searches, tag by tier (dream, reaching out, in talks), and re-use lists across campaigns. No spreadsheets

Campaign, creator outreach
Sending
Hey {first_name}, big fan of your {recent_post_topic} thread.

We're working with creators in your space on a paid collab. Open to chatting?
186 sent
54 replied
29% reply rate

Pitch

Pitch the collab in DMs, close it in DMs

Personalized DMs with variables and auto follow-ups. Every reply lands in Inbox where you negotiate the deal directly with the creator

About the new X tool

What is X Creator Connect?

X Creator Connect is X's new AI-powered creator marketplace, announced in May 2026 as part of the platform's "Year of the Creator" initiative. Brands submit a campaign brief, xAI ranks creators by audience overlap and real-time trend signal, and X runs the outreach, content production, and distribution as a managed service.

It's currently invite-only, rolling out with early campaigns in F1, World Cup activations, and horror films. Most brands can't access it yet, and X has positioned it as a competitor to TikTok ONE, Meta Creator Marketplace, and YouTube BrandConnect.

While you wait for an invite, Inbox gives you the same outcome today: source, pitch, and close creator partnerships on X from one tool. You own the relationship, not a managed service.

Honest comparison

X Creator Connect vs. Inbox

Creator Connect picks creators for you with xAI. Inbox gives you the database, you pick, you DM

X
Creator Connect
Inbox
Lead search + DMs
Available today
Waitlist · invite-only
Live, sign up in 60 seconds
Who picks the creators
AI picks for you
You search and pick
Who runs outreach
X messages on your behalf
You DM directly, you own the relationship
Creator database
Hidden behind a brief
Searchable, 600M+ X profiles
Pricing
Ad spend + managed-service fees
Included in every plan
AI brand–creator matching
Yes, powered by xAI
Not yet, you run the search

Want X to run the campaign for you? Use Creator Connect. Want to own the sourcing and the relationship? Use Inbox

FAQ

More on X Creator Connect

What is X Creator Connect?

X Creator Connect is an AI-powered marketplace that matches brands with creators on X. Brands submit a campaign brief, xAI ranks creators based on campaign goals, audience overlap, and real-time platform trends, and X manages outreach, content creation, and distribution on the brand's behalf. It's part of X's "Year of the Creator" push and competes with TikTok ONE, Meta Creator Marketplace, and YouTube BrandConnect

When will X Creator Connect launch?

X announced Creator Connect in May 2026 and has begun early campaigns in verticals like F1, horror films, and World Cup activations. As of now it's invite-only and not generally available. Most brands can't access it yet. If you want to find and DM creators on X today, you can use Inbox instead

Is there an X Creator Connect alternative I can use now?

Inbox is the closest available alternative. You get the same underlying capability of searching the X user base to find creators in a niche, but without the managed-service layer. You search our 600M+ profile database by bio keywords, follower count, and engagement, then DM the creators directly from the same tool. The creator search is included in every Inbox plan

How do I find creators on X for partnerships?

Start with a niche keyword that creators put in their bio (SaaS founder, indie hacker, crypto educator, etc.), then narrow by follower range and recent activity. Pull lists of followers from accounts your audience already trusts to find creators with high overlap. Save the matches as a shortlist and send personalized DMs at scale

Can I use Inbox if I'm the creator looking for brand deals?

Yes. Creators use Inbox to find other creators for cross-promo and to manage inbound brand DMs in one place. Replies from partnership pitches, sponsor outreach, and collab requests all land in a single inbox with tagging and follow-ups

What's the difference between AI matching and lead search?

X Creator Connect's AI matching is a black box. You submit a brief and trust xAI's ranking. Inbox's lead search is transparent and you set the filters, you see every creator that matches, and you decide who to reach out to. Different philosophies: managed service vs. self-serve

Don't wait for an invite. Start partnering with X creators today

Free to start. Source, shortlist, and pitch your first creator in under 10 minutes